Among the notable campaigns for Jan. 9: sportswear brand On’s latest striking spot with FKA twigs and Kia’s TikTok Creator Car Configurator.

Ad Age sat down separately at CES with two of advertising’s leading men—WPP CEO Mark Read and John Wren, chairman and CEO of ...

Amazon Retail Ad Service, which the retail and ad tech giant announced on Thursday, basically gives third-party e-commerce ...

It’s a stereotype that never ends: Gen Z is to lazy behavior and poor work ethic as millennials are to avocado toast and an inability to save money. But what if the problem isn’t them? What if it’s us ...

On the final day of the conference, McDonald’s will take the stage to share how it is evolving its creator and influencer ...

At CES, brands such as Hilton and Best Western are intrigued by advanced technology and OMG hosts a Google expert to discuss ...

Ambition can fuel a culture of collaboration, inclusivity and positive impact. It’s time to rebrand ambition—not as a vice, ...

Influencer marketing and social media experts predict a resurgence of long-form content and a sharper focus on measuring the ...

From a curated restaurant list inspired by music to music videos, Ad Age recaps the latest Top 5 music campaigns.

These marketers have big challenges and opportunities ahead in 2025.

As part of the audience segment expansion, Disney also announced Disney Select AI Engine, an automated tool to generate ...

Now, roughly three months later, Starbucks has hired Anomaly to manage U.S. creative efforts, a company spokesperson ...