Going forward, SpaceX is likely to offer its gigantic Starship rocket as a competitor to New Glenn, and here, the advantage shifts back to SpaceX. Bigger than New Glenn (120 meters tall versus 98) and with a wider faring to encapsulate cargo (9 meters versus 7), SpaceX's Starship will boast a massive payload advantage over Blue Origin's new rocket.

Blue Origin's New Glenn finally roared into orbit in the early hours of Thursday, with SpaceX's Starship rocket set to launch hours later.

Blue Origin is key to Amazon's ability to compete with SpaceX Starlink. Jeff Bezos has finally done it. He's finally reached space with an honest-to-goodness orbital-class rocket. Ten years ago, Bezos ignited a feud with SpaceX founder Elon Musk when his Blue Origin rocket company launched a suborbital New Shepard rocket to the edge of space and then landed it back on Earth.

The successful flight to orbit of the Amazon founder’s powerful rocket suggests it could grow into a credible competitor with Elon Musk’s SpaceX.

The New Glenn rocket was due to take off from Cape Canaveral in Florida for the first time in the early hours of Monday morning but the launch was cancelled after several delays

Elon Musk congratulated Jeff Bezos following Blue Origin's New Glenn rocket successfully reaching orbit on its first flight, expressing his admiration on social media.

Blue Origin, the rocket company founded by Jeff Bezos in 2000, waved off an attempt to launch its first orbital rocket. Blue Origin said engineers worked to troubleshoot an issue with the rocket but could not resolve the problem in time.

Jeff Bezos, the second richest man in the world, successfully blasted off a 320-foot-tall rocket ship made by his Blue Origin company from Cape Canaveral, Florida, in the early hours of the morning. It made the company the first to successfully reach orbit on its first launch of an orbital-class rocket.

SpaceX founder Elon Musk congratulated his rival Jeff Bezos on the successful maiden test-launch of his heavy-lift rocket New Glenn on Thursday.

Blue Origin successfully launched the rocket after an attempt earlier in the week was scrubbed. The flight is a crucial test of the company’s ability to compete with Elon Musk’s SpaceX.

A milestone moment for Blue Origin as New Glenn achieves orbital success, earning accolades from rival Elon Musk.

Tesla CEO and Amazon founder vie for dominance of satellite launch market and could influence Nasa plans to return to Moon